Targeting the Right Consumers, Leveraging the Right Stores

Beyond marketing strategies, it takes superior consumer insights to outperform your competition.

Through our strategic alliance with The Nielsen Company, we offer you an in-depth view of your markets and a better understanding of your consumers through our combined insights, knowledge, intelligence and advanced technologies.

PromoWorks can provide answers to questions such as:

• What is my consumer profile at a category and/or brand level?
• What retail stores are best to host sampling events for my product?
• Where does my product over index?
• Where does my competitor over index?
• What stores under index and provide a growth opportunity for my product?
• How many households does each retail store service based on my target product and consumer profile?

We deliver actionable insights to help you fully exploit growth opportunities that may exist.